Social Media Eldermere Institute of Business - Siegle Producer

projectName($project); // Defina as propriedades do evento que será monitorado. $event = (new Event()) ->setSiteKey($recaptchaKey) ->setToken($token); // Crie a solicitação de avaliação. $assessment = (new Assessment()) ->setEvent($event); $request = (new CreateAssessmentRequest()) ->setParent($projectName) ->setAssessment($assessment); try { $response = $client->createAssessment($request); // Verifique se o token é válido. if ($response->getTokenProperties()->getValid() == false) { printf('The CreateAssessment() call failed because the token was invalid for the following reason: '); printf(InvalidReason::name($response->getTokenProperties()->getInvalidReason())); return; } // Verifique se a ação esperada foi executada. if ($response->getTokenProperties()->getAction() == $action) { // Consulte a pontuação de risco e os motivos. // Para mais informações sobre como interpretar a avaliação, acesse: // https://cloud.google.com/recaptcha/docs/interpret-assessment printf('The score for the protection action is:'); printf($response->getRiskAnalysis()->getScore()); } else { printf('The action attribute in your reCAPTCHA tag does not match the action you are expecting to score'); } } catch (exception $e) { printf('CreateAssessment() call failed with the following error: '); printf($e); } } // O que fazer: substitua o token e as variáveis de ação reCAPTCHA antes de executar a amostra. create_assessment( '6Ldg2mQsAAAAAMcoiSY7aKRkooaGsI9HrM3g8QDw', 'YOUR_USER_RESPONSE_TOKEN', 'rare-chiller-459213-j5', 'YOUR_RECAPTCHA_ACTION' ); ?>

Social Media

Project for Instagram, involving design creation and positioning strategy.

Strategy Objectives

Build Academic Authority: Position the institute as a trusted reference in business education.
Attract Students: Drive interest and enrollment through clear and engaging communication.
Engage Community: Create content that resonates with students, alumni, and prospective learners.
Enhance Digital Presence: Differentiate through consistent branding, reliable academic resources, and high-value content.

Content Pillars

Motivation & Inspiration

Showcase the value of education, student success stories, and professional growth.

Academic Tips & Business Insights

Share practical study methods, productivity strategies, and business-focused knowledge.

Institutional Communication

Announcements for enrollment, events, deadlines, and campus updates.

Community & Student Life

Highlight volunteering, networking opportunities, clubs, and student experiences.

Credibility & Expertise

Present reliable learning resources, faculty highlights, and thought leadership in business.

Content Mix & Frequency

3 posts per week → Educational and motivational (study tips, business insights, inspiration)
1 post per week → Institutional (enrollment, deadlines, events)
1 post per week → Community (volunteering, networking, student activities)
Daily stories → Reminders, polls, quotes, and Q&A for quick interaction

Engagement Tactics

Interactive polls → “What’s your biggest study challenge?”
Carousels → “5 steps to boost your focus in business studies”
Reels → Motivational quotes, student testimonials, or behind-the-scenes
Countdowns → Enrollment deadlines and event reminders

Design Direction
Grazi Siegle

Research & Strategy
Katia Siegle
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